Insights

PracticeOS: The next chapter in modern practice management for the accounting profession

By | Sep 24, 2024

Today, we announced PracticeOS at Unlock 2024, our 3rd annual user conference, with 160+ customers, forward-thinking CPA practitioners, and partners in attendance – and we couldn’t be more excited. 

 

UNLOCK BLOG Bradle speaking

 

PracticeOS was born out of countless conversations with top managing partners, CIOs, CFOs, and CPAs over the past four years. From day one, we listened intently to their challenges and goals, and it became clear that a modern, intuitive practice management solution was needed. 

 

What you see today is a labor of love – a platform shaped by real-world input, designed to solve the pain points we’ve heard repeatedly. It’s the result of deep relationships within the CPA profession and a shared commitment to the future of accounting.

 

What is PracticeOS?

 

PracticeOS is the next chapter in practice management, providing accounting professionals with a modern solution that automates and streamlines operations, while alignig with evolving client expectations. 

 

Today’s clients demand faster, more personalized service and expect seamless, modern experiences without the frustrations of outdated legacy systems. PracticeOS makes it easy for firms to deliver efficient, high-quality service that strengthens client relationships and drives long-term satisfaction by automating:

  • Engagement letters
  • Project and time tracking
  • Billing and AR management
  • Payments and collections

 

Designed to drive productivity at scale

 

Between 2019 and 2021, more than 300,000 accountants left the workforce in the United States, according to the Wall Street Journal. This exodus is considered a 17% decline in the CPA workforce. Accounting professionals are leaving due to burnout from demanding workloads, low pay, and mundane tasks, coupled with fewer students pursuing accounting degrees.

 

At the same time, firms are handling more clients and facing tighter deadlines, with far less downtime between busy seasons than before. The rise in demand is fueled by growing regulatory complexities and clients requiring more advisory services. 

 

Aiwyn’s PracticeOS is the solution to these challenges. By automating routine tasks, PracticeOS effectively manages operations and administration so that firm staff can focus on high-value services, closing the gap between the outsized demand firms face and the decline of CPAs entering the workforce. 

 

Driving innovation with an open ecosystem 

 

At Aiwyn, we’ve embraced an open ecosystem from day one. PracticeOS is an open platform that seamlessly integrates with a wide range of modern solutions tailored to accounting firms. By partnering with leading technologies in the space, we allow firms to create end-to-end workflows that address their specific requirements for a truly flexible and configurable practice management experience. 

 

Six partners joined Aiwyn at Unlock 2024 including Boomer, QX Accounting Services, Laurel, LumiQ, Mole Street, Pair PEO, and Taxpay.  

 

The future of practice management

 

As firms continue to face growing pressures from both client expectations and industry challenges, the future of practice management will be defined by agility and forward-thinking innovation. 

 

PracticeOS positions firms to not only survive these shifts but to thrive. By placing emphasis on automation, seamless integration, and adaptability, firms that use Aiwyn can reimagine how they manage their operations and serve their clients. And it’s not just about managing today’s workload — it's about preparing for tomorrow’s opportunities, where technology drives growth, improves work-life balance for professionals, and allows firms to focus on delivering value where it matters most. 

 

The journey doesn’t stop with PracticeOS. It’s a gateway to a more dynamic, responsive, and resilient future for accounting professionals. To learn more about PracticeOS, request a demo today.

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