In this session, Aiwyn's Heather Mesquita and Edgardo Pappacena are joined by Boomer Consultant Arianna Campbell to dissect ways that accounting firms can drive innovation and transformation.
Watch this discussion to learn about:
The difference between digitization and digital transformation
The value propositions for innovation defined by persona
The three main assets of professional services
How to redirect focus to the conversion of innovation rather than the end result